Why Buy from Us?

  • Over 40% savings on retail prices of diamonds! No inventory costs, store costs and overhead costs. Diamonds directly from the manufacturer to you. 
  • Exclusive Designer Jewellery - sketches by independent designers turned into exquisite jewellery. 
  • Create Your Own Solitaire Jewellery and Design Your Own Jewellery. 
  • More than 1,30,000 solitaire options, certified by GIA, IGI and HRD. 
  • Special Diamond Packs – Packets of small diamonds at wholesale prices! All Diamond Packs are certified and sealed in a special box by IGI – the World’s largest lab for certification of diamonds and fine jewelry.  
  • Diamond Experts with years of industry experience! Ask us your diamond questions now.  
  • 30-Day Returns, Free Insured Shipping, Cash on Delivery, Lifetime Buy-Back and Exchange.